{"id":2438,"date":"2024-08-01T11:00:05","date_gmt":"2024-08-01T18:00:05","guid":{"rendered":"https:\/\/www.visla.us\/blog\/?p=2438"},"modified":"2024-10-10T12:08:04","modified_gmt":"2024-10-10T19:08:04","slug":"visla-ai-promo-video-creator-a-how-to","status":"publish","type":"post","link":"https:\/\/www.visla.us\/blog\/how-tos\/visla-ai-promo-video-creator-a-how-to\/","title":{"rendered":"AI Promo Video Creator: A Visla How-To"},"content":{"rendered":"\n<p>Creating a captivating promo video is a must for businesses aiming to engage their audience and promote their products or services effectively. An AI promo video creator makes that easy. Visla, our AI-powered video creation platform, makes this task simple and accessible, allowing your team to produce high-quality videos effortlessly. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How to Use Visla to Make a Good Promo Video<\/h2>\n\n\n\n<p>Creating a promo video is essential for businesses looking to engage their audience and promote their products or services effectively. Visla, an AI promo video creator, simplifies this process, allowing teams to create high-quality videos without requiring extensive video editing expertise. <\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-1 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/app.visla.us\/signup\" target=\"_blank\" rel=\"noreferrer noopener\">Don&#8217;t Forget to Follow Along in Visla<\/a><\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\">1. Getting Started<\/h3>\n\n\n\n<p>Visla offers multiple starting points for creating your promo video: from an idea, a text script, recording footage, or uploading your footage.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\"><a href=\"https:\/\/www.visla.us\/ai-video-generator\/idea-to-video\" target=\"_blank\" rel=\"noreferrer noopener\">Idea to Video<\/a><\/h5>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-rounded is-style-rounded--1\"><img loading=\"lazy\" decoding=\"async\" width=\"853\" height=\"546\" src=\"https:\/\/www.visla.us\/wp-content\/uploads\/2024\/10\/1.-Idea-to-Video.png\" alt=\"\" class=\"wp-image-2906\" style=\"width:600px\" srcset=\"https:\/\/www.visla.us\/wp-content\/uploads\/2024\/10\/1.-Idea-to-Video.png 853w, https:\/\/www.visla.us\/wp-content\/uploads\/2024\/10\/1.-Idea-to-Video-300x192.png 300w, https:\/\/www.visla.us\/wp-content\/uploads\/2024\/10\/1.-Idea-to-Video-768x492.png 768w\" sizes=\"auto, (max-width: 853px) 100vw, 853px\" \/><\/figure>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Click on &#8220;Create Video.&#8221;<\/li>\n\n\n\n<li>Select &#8220;Idea.&#8221; Describe the video you want to create. Visla&#8217;s AI will generate a storyboard and script based on your description.<\/li>\n<\/ol>\n\n\n\n<h5 class=\"wp-block-heading\"><a href=\"https:\/\/www.visla.us\/ai-video-generator\/text-to-video\" target=\"_blank\" rel=\"noreferrer noopener\">Text to Video<\/a><\/h5>\n\n\n\n<figure class=\"wp-block-image size-large is-resized is-style-rounded is-style-rounded--2\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"648\" src=\"https:\/\/www.visla.us\/wp-content\/uploads\/2024\/10\/2.-Text-to-Video-1024x648.png\" alt=\"\" class=\"wp-image-2924\" style=\"width:600px\" srcset=\"https:\/\/www.visla.us\/wp-content\/uploads\/2024\/10\/2.-Text-to-Video-1024x648.png 1024w, https:\/\/www.visla.us\/wp-content\/uploads\/2024\/10\/2.-Text-to-Video-300x190.png 300w, https:\/\/www.visla.us\/wp-content\/uploads\/2024\/10\/2.-Text-to-Video-768x486.png 768w, https:\/\/www.visla.us\/wp-content\/uploads\/2024\/10\/2.-Text-to-Video.png 1178w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Click on &#8220;Create Video.&#8221;<\/li>\n\n\n\n<li>Select &#8220;Text.&#8221; Enter your script in the text box. You can choose to have Visla&#8217;s AI rewrite it and provide details about the video, such as the speed of cuts.&nbsp;<\/li>\n<\/ol>\n\n\n\n<h5 class=\"wp-block-heading\"><a href=\"https:\/\/www.visla.us\/video-recording\" target=\"_blank\" rel=\"noreferrer noopener\">Record Footage<\/a> with Visla<\/h5>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"964\" height=\"678\" src=\"https:\/\/www.visla.us\/wp-content\/uploads\/2024\/08\/Video-Remover-in-action.jpg\" alt=\"\" class=\"wp-image-3052\" style=\"width:600px\" srcset=\"https:\/\/www.visla.us\/wp-content\/uploads\/2024\/08\/Video-Remover-in-action.jpg 964w, https:\/\/www.visla.us\/wp-content\/uploads\/2024\/08\/Video-Remover-in-action-300x211.jpg 300w, https:\/\/www.visla.us\/wp-content\/uploads\/2024\/08\/Video-Remover-in-action-768x540.jpg 768w\" sizes=\"auto, (max-width: 964px) 100vw, 964px\" \/><\/figure>\n\n\n\n<ol class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.visla.us\/download\" target=\"_blank\" rel=\"noreferrer noopener\">Download and open the Visla app<\/a> on your device.<\/li>\n\n\n\n<li>Click on &#8220;Video Recording.&#8221;<\/li>\n\n\n\n<li>Set up your recording preferences, then click &#8220;Start.&#8221;<\/li>\n<\/ol>\n\n\n\n<h5 class=\"wp-block-heading\">Upload Your Own Footage<\/h5>\n\n\n\n<p><strong>Basic Upload<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-rounded is-style-rounded--3\"><img loading=\"lazy\" decoding=\"async\" width=\"646\" height=\"475\" src=\"https:\/\/www.visla.us\/wp-content\/uploads\/2024\/08\/4.-Upload-to-Edit.png\" alt=\"\" class=\"wp-image-3073\" style=\"width:600px\" srcset=\"https:\/\/www.visla.us\/wp-content\/uploads\/2024\/08\/4.-Upload-to-Edit.png 646w, https:\/\/www.visla.us\/wp-content\/uploads\/2024\/08\/4.-Upload-to-Edit-300x221.png 300w\" sizes=\"auto, (max-width: 646px) 100vw, 646px\" \/><\/figure>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Click on &#8220;Upload to Edit.&#8221;<\/li>\n\n\n\n<li>Upload your footage files.<\/li>\n<\/ol>\n\n\n\n<p><a href=\"https:\/\/www.visla.us\/private-stock\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Private Stock<\/strong><\/a><\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-rounded is-style-rounded--4\"><img loading=\"lazy\" decoding=\"async\" width=\"996\" height=\"571\" src=\"https:\/\/www.visla.us\/wp-content\/uploads\/2024\/08\/5.-Private-Stock.png\" alt=\"\" class=\"wp-image-3075\" style=\"width:600px\" srcset=\"https:\/\/www.visla.us\/wp-content\/uploads\/2024\/08\/5.-Private-Stock.png 996w, https:\/\/www.visla.us\/wp-content\/uploads\/2024\/08\/5.-Private-Stock-300x172.png 300w, https:\/\/www.visla.us\/wp-content\/uploads\/2024\/08\/5.-Private-Stock-768x440.png 768w\" sizes=\"auto, (max-width: 996px) 100vw, 996px\" \/><\/figure>\n\n\n\n<ol class=\"wp-block-list\">\n<li>On the left sidebar, click on &#8220;Stock&#8221; under the <a href=\"https:\/\/www.visla.us\/video-collaboration-workspace\" target=\"_blank\" rel=\"noreferrer noopener\">Workspace<\/a> you are working in.<\/li>\n\n\n\n<li>Upload your footage. Visla&#8217;s AI will automatically tag it, allowing it to be used as stock footage in future video projects.<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\">2. Let Our AI Do the Work<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-rounded is-style-rounded--5\"><img loading=\"lazy\" decoding=\"async\" width=\"961\" height=\"426\" src=\"https:\/\/www.visla.us\/wp-content\/uploads\/2024\/08\/6.-AI-Working.png\" alt=\"\" class=\"wp-image-3076\" style=\"width:600px\" srcset=\"https:\/\/www.visla.us\/wp-content\/uploads\/2024\/08\/6.-AI-Working.png 961w, https:\/\/www.visla.us\/wp-content\/uploads\/2024\/08\/6.-AI-Working-300x133.png 300w, https:\/\/www.visla.us\/wp-content\/uploads\/2024\/08\/6.-AI-Working-768x340.png 768w\" sizes=\"auto, (max-width: 961px) 100vw, 961px\" \/><\/figure>\n\n\n\n<p>Once you initiate a video project, whether from an idea, text, or footage, Visla&#8217;s AI takes over. It suggests suitable stock footage (<a href=\"https:\/\/www.visla.us\/free-stock-videos\" target=\"_blank\" rel=\"noreferrer noopener\">free<\/a>, <a href=\"https:\/\/www.visla.us\/premium-video-library\" target=\"_blank\" rel=\"noreferrer noopener\">premium<\/a>, or your <a href=\"https:\/\/www.visla.us\/private-stock\" target=\"_blank\" rel=\"noreferrer noopener\">Private Stock<\/a>), <a href=\"https:\/\/www.visla.us\/background-music\" target=\"_blank\" rel=\"noreferrer noopener\">background music<\/a>, and even writes subtitles. This automation streamlines the initial creation process, saving you valuable time.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. Further Refining<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large is-resized is-style-rounded is-style-rounded--6\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"789\" src=\"https:\/\/www.visla.us\/wp-content\/uploads\/2024\/08\/7.-Edit-1024x789.png\" alt=\"\" class=\"wp-image-3078\" style=\"width:600px\" srcset=\"https:\/\/www.visla.us\/wp-content\/uploads\/2024\/08\/7.-Edit-1024x789.png 1024w, https:\/\/www.visla.us\/wp-content\/uploads\/2024\/08\/7.-Edit-300x231.png 300w, https:\/\/www.visla.us\/wp-content\/uploads\/2024\/08\/7.-Edit-768x592.png 768w, https:\/\/www.visla.us\/wp-content\/uploads\/2024\/08\/7.-Edit.png 1234w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Even after the AI has done its work, you might want to make further adjustments. Visla provides tools for manual editing, allowing you to swap out footage, change music, add <a href=\"https:\/\/www.visla.us\/add-text-to-video\" target=\"_blank\" rel=\"noreferrer noopener\">text overlays<\/a>, and make other refinements to ensure the video meets your specific needs and vision.<\/p>\n\n\n\n<div class=\"wp-block-group has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-1 wp-block-group-is-layout-constrained\" style=\"border-style:none;border-width:0px;border-radius:15px;background-color:#bddfff;padding-top:var(--wp--preset--spacing--20);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20);padding-left:var(--wp--preset--spacing--20)\">\n<h2 class=\"wp-block-heading\">What Is a Promo Video?<\/h2>\n\n\n\n<p>A <a href=\"https:\/\/wistia.com\/learn\/marketing\/promotional-video\" target=\"_blank\" rel=\"noreferrer noopener\">promo video<\/a> is a short, engaging video designed to promote a product, service, event, or brand. These videos aim to capture the viewer&#8217;s attention quickly and convey a compelling message that drives action, such as making a purchase, signing up for a service, or attending an event. Promo videos are a vital tool in marketing strategies due to their ability to visually and emotionally connect with audiences.<\/p>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">What Makes a Good Promo Video?<\/h2>\n\n\n\n<p>A good promo video is concise, visually appealing, and delivers a clear message. Here are some key elements:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Engaging Storytelling<\/strong>: Use a narrative that resonates with your audience and clearly communicates the benefits of your product or service. A <a href=\"https:\/\/blog.hubspot.com\/marketing\/storytelling\" target=\"_blank\" rel=\"noreferrer noopener\">strong story<\/a> can significantly increase viewer engagement.<\/li>\n\n\n\n<li><strong>High-Quality Visuals<\/strong>: Ensure your video is visually appealing with high-resolution footage and professional editing. <a href=\"https:\/\/www.linkedin.com\/pulse\/importance-video-quality-digital-marketing-samyroad-o3pnf\/\" target=\"_blank\" rel=\"noreferrer noopener\">Video quality<\/a> is key in keeping viewers interested and making a lasting impression&nbsp;&nbsp;<\/li>\n\n\n\n<li><strong>Strong Call-to-Action (CTA)<\/strong>: <a href=\"https:\/\/mindstamp.com\/blog\/importance-of-adding-a-cta-to-videos\" target=\"_blank\" rel=\"noreferrer noopener\">Include a clear and compelling CTA<\/a> that tells viewers what to do next, whether it&#8217;s visiting your website, signing up for a newsletter, or purchasing a product. This is crucial for converting viewers into customers.&nbsp;<\/li>\n\n\n\n<li><strong>Emotional Connection<\/strong>: <a href=\"https:\/\/www.forbes.com\/sites\/forbescommunicationscouncil\/2023\/03\/17\/why-your-marketing-strategy-should-appeal-to-emotions-not-logic\/\" target=\"_blank\" rel=\"noreferrer noopener\">Connect with your audience on an emotional level<\/a> to make your message more memorable. Emotional marketing can significantly boost the effectiveness of your promo video.<\/li>\n<\/ol>\n\n\n\n<p><strong>Brand Consistency<\/strong>: Maintain consistency with your brand\u2019s visual and messaging guidelines to reinforce brand recognition and trust. <a href=\"https:\/\/www.forbes.com\/sites\/forbesbusinesscouncil\/2021\/08\/20\/building-brand-recognition-through-your-content-and-bi-tools\/?sh=5c49e6d83894\" target=\"_blank\" rel=\"noreferrer noopener\">A study by Lucidpress<\/a> points out that consistent branding can increase revenue by up to 23%.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-2 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/app.visla.us\/signup\">Make a Promo Video in Visla Today<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1722878861627\"><strong class=\"schema-faq-question\">C<strong>an AI create a promo video?<\/strong><\/strong> <p class=\"schema-faq-answer\">Yes, AI can create a promo video using Visla. Visla is an AI-powered video creation platform that simplifies the entire process. By leveraging Visla&#8217;s AI capabilities, you can generate professional-quality promo videos from an idea, a text script, or your own footage. The AI handles everything from suggesting stock footage and background music to writing subtitles and generating a storyboard, making it easy to create engaging promo videos without any prior video editing experience.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1722878868742\"><strong class=\"schema-faq-question\"><strong>What is the best promo video maker?<\/strong><\/strong> <p class=\"schema-faq-answer\">Visla stands out as one of the best promo video makers available. It offers a user-friendly interface combined with powerful AI tools that allow you to create high-quality promo videos quickly and efficiently. Whether you&#8217;re starting from scratch, using a script, or uploading your own footage, Visla&#8217;s AI streamlines the entire process. It suggests suitable stock footage, background music, and writes subtitles, ensuring your promo videos are polished and professional. Visla&#8217;s comprehensive features make it an excellent choice for businesses looking to enhance their video marketing strategy.<\/p> <\/div> <\/div>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>Sources<\/strong><\/h5>\n\n\n\n<p><a href=\"https:\/\/wistia.com\/learn\/marketing\/promotional-video\" target=\"_blank\" rel=\"noreferrer noopener\">Wistia<\/a> | <a href=\"https:\/\/blog.hubspot.com\/marketing\/storytelling\" target=\"_blank\" rel=\"noreferrer noopener\">Hubspot<\/a> | <a href=\"https:\/\/www.linkedin.com\/pulse\/importance-video-quality-digital-marketing-samyroad-o3pnf\/\" target=\"_blank\" rel=\"noreferrer noopener\">LinkedIn<\/a> | <a href=\"https:\/\/mindstamp.com\/blog\/importance-of-adding-a-cta-to-videos\" target=\"_blank\" rel=\"noreferrer noopener\">Mindstamp<\/a> | <a href=\"https:\/\/www.forbes.com\/sites\/forbescommunicationscouncil\/2023\/03\/17\/why-your-marketing-strategy-should-appeal-to-emotions-not-logic\/\" target=\"_blank\" rel=\"noreferrer noopener\">Forbes<\/a> | <a href=\"https:\/\/www.forbes.com\/sites\/forbesbusinesscouncil\/2021\/08\/20\/building-brand-recognition-through-your-content-and-bi-tools\/?sh=5c49e6d83894\" target=\"_blank\" rel=\"noreferrer noopener\">Lucidpress<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Creating a captivating promo video is a must for businesses aiming to engage their audience and promote their products or services effectively. An AI promo video creator makes that easy. Visla, our AI-powered video creation platform, makes this task simple and accessible, allowing your team to produce high-quality videos effortlessly. How to Use Visla to [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":3035,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[],"class_list":["post-2438","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-how-tos"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>AI Promo Video Creator: A Visla How-To - The Visla Blog<\/title>\n<meta name=\"description\" content=\"Create stunning promo videos effortlessly with Visla, an AI promo video creator. 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