Quick Answer
Visla helps teams record, generate, edit, and approve videos in one shared workspace, so you can ship professional video faster without stitching together five different tools. You can start from almost anything, like a prompt, script, webpage, meeting recording, screen recording, PDF, or slides, and Visla’s AI Video Agent turns it into a structured first draft. Then you polish it with scene-based editing, apply branding, and collaborate in your Workspace and Teamspaces. And, our biggest leap forward is AI Director Mode. This powerful feature lets you plan and control visuals with an editable storyboard before you spend credits on full AI video clips.
Visla, explained simply
Think of Visla like your team’s video studio inside a single browser tab.
- You capture raw footage (camera, screen, meetings, step-by-step walkthroughs).
- You generate a first draft with AI when you want speed.
- You edit with tools that feel closer to docs and scenes than timelines.
- You collaborate in Workspaces and Teamspaces so reviews stay organized.
- You share and reuse assets so every new video costs less effort.
If you already make videos at work, you know the real problem: your team spends more time on coordination than on creativity. Visla focuses on the boring parts you want to shrink, like re-recording takes, hunting for b-roll, writing scripts, and chasing approvals.
The core workflow
Most teams use Visla in a loop that looks like this.
| Stage | What you do | What Visla does for you |
|---|---|---|
| Record | Capture a camera take, a screen demo, a meeting, or a step-by-step process | Saves everything to your Workspace and preps it for editing |
| Create | Start from an idea, script, link, PDF, PPT, or footage | Builds a scene-by-scene draft with subtitles and voiceover options |
| Edit | Tighten pacing, fix wording, swap visuals, add overlays | Lets you edit by scene and by transcript, plus AI cleanup tools |
| Collaborate | Route to reviewers and stakeholders | Keeps feedback and approvals attached to the video |
| Share | Publish and reuse | You can download, create a link for, or embed your finished video |
Below, I’ll walk through the feature buckets in the same order a business team typically experiences them.
1) Recording: capture clean inputs, fast
Good video starts with decent inputs. Visla gives you several ways to record, depending on what you need.
Video recording for people-facing updates
Use video recording when you want a face-to-camera message, an announcement, or a quick leadership update. Visla supports multi-segment recording, and it includes tools like a teleprompter so you don’t have to memorize lines.
Screen recording for demos, walkthroughs, and internal training
Screen recording works best for product demos, training modules, and “here’s how we do this” explainers. If you dread doing ten takes, look at AI screen recording. It splits your recording into scenes and cleans up the take faster, then it opens straight in the scene-based editor so you can polish and publish.
Step recording for SOPs and how-to guides
When you need a repeatable process guide, a step recorder saves time and reduces ambiguity.
Visla’s Step Recorder captures clicks, keystrokes, and screen actions, then turns that walkthrough into a step-by-step guide with scenes, on-screen text, voiceover options, and subtitles. You can reorder or refine steps after you record, and you can export as a video, a GIF, or a PDF when you need a version people can print or approve.
2) Creation: turn inputs into a usable first draft
You can always build manually, but most business teams want a draft they can refine.
The AI Video Agent
Visla’s AI Video Agent acts like a video-capable teammate.
You give it an input, choose direction (tone, pace, visuals), and it organizes your content into clear scenes with subtitles and voiceover options. You can start from an idea, script, link, footage, audio, or PDF/PPT, which makes it easy to repurpose content you already have.
Stock plus your own footage, in one place
Most teams mix three sources of visuals:
- Your footage (product screens, team faces, customer stories)
- Private Stock (your internal library of approved, reusable clips)
- Stock footage (when you need quick, broad visuals)
Private Stock matters more than people expect. When your team uploads or records clips into Private Stock Collections, you can search and reuse them across projects, and you can keep brand visuals consistent.
If you need broader coverage, Visla also offers a Premium Video Library with footage from providers like Storyblocks and Getty Images, so you can pull clips right into projects instead of bouncing between tabs.
You can also generate AI video clips for your video projects, though there’s an even more powerful way to use these clips as we’ll explain in the next part.
3) AI Director Mode: storyboard-first AI video with real control
If you’ve tried “generate a video clip” tools, you’ve probably hit the same issues: visuals drift, characters change, branding slips, and scenes don’t connect.
AI Director Mode solves that problem.
How it works
- Start from any input. You can begin with an idea, script, link, or existing assets.
- Direct the scenes. You choose what appears on screen, like characters, objects, products, and environments, plus pacing and voiceover direction.
- Edit the storyboard before motion. Visla generates a scene-by-scene storyboard you can review and adjust before you generate full AI video clips.
- Generate only what you need. You convert the scenes you choose into full AI video clips, and you keep the rest as storyboard shots when that fits the budget or timeline.
Why business teams care
AI Director Mode helps you control three things that usually break first at scale: continuity, brand consistency, and cost control. You lock in what matters up front, then you spend credits only when a scene earns it.
| If you want… | You’ll like… | Because… |
|---|---|---|
| Less visual randomness | Storyboard-first planning | You fix drift before you generate motion |
| More consistent brand visuals | Scene-by-scene direction | You keep characters, objects, and environments consistent |
| Fewer wasted credits | Selective clip generation | You generate motion only for the scenes you keep |
4) Editing: polish without living on a timeline
Visla gives you editing tools that match how business teams actually work.
Scene-based editing
Instead of scrubbing a long timeline, you work scene by scene. That makes it easier to swap visuals, adjust voiceover, add text overlays, and tighten pacing.
Subtitles, translation, and consistency
Captions matter for accessibility and retention, especially on mobile. Visla can generate subtitles, and you can review and edit them for accuracy. Visla also supports translating subtitles into multiple languages, which helps teams reach broader audiences.
Branding and reusable style
If you create video for a brand, you want consistency.
Visla’s branding tools let you set up logos, colors, fonts, intros, outros, text styles, and subtitle styles so your team can ship on-brand videos without rebuilding the look every time. Visla also supports voice cloning, which helps teams scale voiceover work while keeping a consistent sound.
5) Collaboration, governance, and security
Video work breaks when review turns into chaos. Visla keeps collaboration inside Workspaces and Teamspaces, so the project stays in one place.
Workspaces and Teamspaces
A Workspace acts like your team’s shared hub for footage and projects, and Teamspaces give you focused rooms for specific teams or projects. This structure helps you separate marketing from enablement, or customer education from internal training, without losing visibility.
Reviews and permissions
Visla supports role-based permissions and access logs, so admins can control who can edit, comment, approve, or share. That matters for regulated teams, brand-heavy orgs, and anyone who needs a clean approval workflow.
Safety and security
Security matters when you store proprietary product footage, internal meetings, or customer content. Visla offers SOC 2 Type II compliance and a security posture that includes safety and administrative controls that enterprise teams expect.
Common business workflows
Here are a few realistic ways teams use Visla day to day.
| Team | Typical deliverable | A good starting point | Features you’ll lean on |
|---|---|---|---|
| Marketing | Campaign videos, product teasers, social cutdowns | Script or webpage | AI Video Agent, brand kit, stock and Private Stock |
| Sales and CS | Demos, follow-ups, onboarding clips | Screen recording | AI Screen Recording, captions, quick edits |
| Training and Enablement | SOPs, LMS modules, internal playbooks | Step Recorder or PPT | Step Recorder, scene-based editing, subtitles |
| Internal Comms | Leadership updates, sprint reviews | Camera or meeting recording | Video recording, trimming, sharing and comments |
| Support | How-to answers, troubleshooting | Step Recorder | Step Recorder exports (video, GIF, PDF) |
How to get started without overthinking it
- Pick one high-value workflow. Start with the thing your team repeats every week, like onboarding, a recurring demo, or a product update.
- Create a Workspace and set basic branding. Even a simple logo and subtitle style helps your videos look consistent.
- Choose your creation mode. Use the AI Video Agent for a fast draft, or use AI Director Mode when you need controlled, consistent visuals across a full story.
That’s the cleanest way to answer “what is Visla?” in business terms: it’s a single place where your team can turn knowledge into video, then ship it with fewer steps and fewer headaches.
FAQ
Visla is a browser-based video workspace where teams can record, generate, edit, review, and approve videos in one place. Instead of juggling separate tools for recording, scripting, editing, and feedback, you move through a single, organized workflow. You can start from a prompt, script, webpage, meeting recording, screen recording, PDF, or slides, and Visla helps turn that input into a structured first draft. Then your team polishes the result with scene-based editing, branding tools, and built-in collaboration.
You can use Visla for business videos like product demos, internal training, SOP walkthroughs, onboarding clips, leadership updates, and marketing cutdowns. It supports face-to-camera recording, screen recording, meeting-based projects, and step-by-step process capture. If you want speed, the AI Video Agent can draft a scene-by-scene video from your content. If you want tighter control over visuals and continuity, AI Director Mode is designed to keep scenes coherent across a full story.
Visla’s AI Video Agent takes an input like a script, link, PDF, slides, or footage and turns it into a scene-based draft. It organizes the video into clear sections and adds options for subtitles and voiceover so you have something usable fast. You can edit the draft by scene and refine wording and pacing without living on a traditional timeline. The goal is to help you get from “blank page” to “first cut” quickly, then iterate with your team.
AI Director Mode is Visla’s storyboard-first way to build AI-driven videos with more control over what appears on screen. You review and edit an AI-generated storyboard before you spend credits generating full-motion AI video clips. That helps reduce visual drift, keep characters and environments consistent, and avoid wasting budget on scenes you do not need. It is especially useful when you want cohesive multi-scene videos instead of a pile of disconnected clips.
Visla is built for team workflows where permissions, reviews, and governance matter. Workspaces and Teamspaces help you organize projects, route feedback, and keep approvals attached to the actual video. Admin controls like role-based permissions and access logs support structured collaboration across departments. If you store proprietary footage, internal meetings, or customer content, Visla is designed to fit the security expectations that come with that responsibility.
May Horiuchi
May is a Content Specialist and AI Expert for Visla. She is an in-house expert on anything Visla and loves testing out different AI tools to figure out which ones are actually helpful and useful for content creators, businesses, and organizations.