What is video branding?

Video branding means adding visual and audio elements that represent your brand to your videos. This includes your logo, color scheme, fonts, tone of voice, and even music style. It helps viewers recognize your content instantly and builds familiarity and trust over time.

What is a branded video?

A branded video is any piece of video content that prominently uses your brand’s identity, such as your logo, brand colors, fonts, and a consistent style. Branded videos make your content look professional and unified across platforms.

What is Visla Video Branding?

Visla Video Branding is a set of tools that help you customize the look and feel of your videos. You can upload logos, set color palettes, add brand fonts, apply text styles, and store intro/outro clips. These features keep every video aligned with your brand guidelines—whether you make one video or one hundred.

How do I add branding to a video in Visla?

Open Workspace Settings, then add or select your brand assets: logo, brand colors, fonts, and text styles. You can also add branded intros, outros, and stickers. Once set up, apply these elements to any project with a toggle, ensuring consistent branding across videos.

What are the benefits of using Visla Video Branding?

Visla Video Branding saves time by centralizing brand assets so every video can instantly match your brand identity without re-uploading or restyling. Consistent branding improves recognition and strengthens trust with your audience while keeping content polished and professional.

Can I update my branding options on Visla?

Yes. You can change logos, adjust color palettes, upload new fonts, and tweak text styles at any time. You can also update intros, outros, and stickers so your videos always reflect the latest brand look.

Is Visla Branding available on all plans?

Branding controls are available across plans with different levels of customization. Free and Pro plans include core branding features. Business and Enterprise plans unlock full brand controls, including project-level branding and advanced management.

Video Branding

Visla Video Branding keeps every video unmistakably yours by making brand consistency effortless and scalable.

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💡 How Visla keeps branding consistent across all video projects

Visla Branding centralizes brand assets and guardrails—logo, colors, fonts, captions, and scene presets—so every team and workspace can create on-brand videos quickly and consistently.

Consistent brand identity

Maintain a uniform brand presence across all content.

Central brand management

Visla Branding centralized management to control and update workspace branding settings

Easily control and update branding settings within Workspaces.

Flexible options

Different Workspace tiers offer customizable branding features tailored to your needs.

Easy collaboration

Ensure cohesive branding in team projects with shared Workspace settings.

Add your branding to every video with Visla Video Branding

Add a logo overlay

Your logo is more than an image, it’s your brand’s signature. With Visla, you decide if it’s visible, where it appears, and whether it shows up in our embedded video player. Choose from any corner of the screen, so your brand is always front and center without getting in the way.

Choose your brand colors

Store your full palette for quick access. Pick colors using our intuitive selector or enter hex, RGBA, or any format you prefer. Having your brand colors ready means no more guessing or mismatched shades.

Visla Branding intro and outro videos for a professional finish

Add your intro and outro videos

Start and end with impact. Import or upload your brand’s intro and outro clips, then apply them to any project or clip. Consistent intros and outros help your videos feel polished and professional.

Add brand-specific stickers

Make your videos more fun and unmistakably yours. Upload PNG, JPG, JPEG, or GIF files (under 4MB) to use as stickers in our scene-based editor. Perfect for adding a signature flair or special stamp.

Upload your brand fonts

Keep your typography consistent. Upload any font file (.ttf) so all your video text matches your brand’s voice and style.

Here’s a deep dive into adding fonts

Visla Branding text styles for headlines, captions, and body copy

Style your text

Control every detail of your on-screen text, from font and case to color, outlines, and shadows. Apply your custom text styles across all headings, captions, and body text for a unified look.

Learn how to style your text

Use our subtitle style library

Choose from our extensive subtitle style options, including fonts, colors, outlines, shadows, and highlight animations. Customize as needed, so even your subtitles feel on-brand.

Check out our subtitle style library

Visla Branding custom wallpapers as branded backgrounds for scenes

Customize your wallpapers

Need a specific background for certain moments? Upload custom wallpapers to replace b-roll or fill scene gaps. It’s an easy way to add visual consistency.

More information on how to add a wallpaper to your video

Clone your voice with AI

Sound just like you, without recording every line. Clone your voice to create authentic, brand-consistent voiceovers for any project. Ideal for scaling content while keeping your unique sound.

Here’s how to clone your voice

Create custom AI Avatars

Put a friendly face to your brand, literally. Design AI avatars that represent your team, your spokesperson, or your brand personality, and use them to connect with your audience in a more personal way.

Learn how to make custom AI Avatars

How to set up your brand kit in Visla

1. Sign up

Create your Visla account to unlock branding tools and all the other video creation features. You can start for free, and your brand kit will be ready to customize right away.

2. Go to your Workspace Settings

Once you’re in, head over to the Workspace Settings. This is your central hub for managing how your brand looks and feels across every project.

3. Customize your branding options

Here’s where the magic happens. Upload your logo, set your brand colors, add fonts, and store intro/outro videos so they’re ready to drop into any clip. The more details you set now, the more effortless your editing will be later.

Branding Perks by Plan

Branding
Global Branding Apply consistent branding settings across all your videos. Ensure uniformity and brand recognition by setting global preferences for logos, colors, and text styles.
Project-Level Branding Customize branding for individual projects. Tailor logos, colors, and text styles to fit the specific needs of each video project, ensuring flexibility and brand consistency.	Partial	Partial	Full	Full
Intro Customization Upload a custom intro with brand logos, colors, and text for a professional and branded start to every video. Ideal for enhancing brand identity and making a strong first impression.
Outro Customization Upload a custom outro with brand logos, colors, and text for a professional and branded conclusion to every video. Ideal for reinforcing brand identity and leaving a lasting impression.
Logo Overlays Add your brand logo to videos to enhance brand recognition and maintain a professional look. Perfect for ensuring consistent branding across all your videos hosted on Visla platform.
Branding Colors Set brand-specific colors for text and subtitles. Ensure all video content aligns with your brand’s visual identity, enhancing professionalism and viewer recognition. Perfect for maintaining brand consistency across all your videos.
Text Styling Customize fonts, colors, and effects for text overlays. Ensure all text elements align with your brand’s visual identity, enhancing the professional appearance of your videos. Perfect for maintaining brand consistency and visual appeal.
Subtitle Styling Adjust the font, color, and effects of subtitles to match your brand. Ensure all subtitle elements align with your brand’s visual identity, enhancing the professional appearance of your videos. Perfect for maintaining brand consistency and visual appeal.
Visla Watermark Removal Paid users can remove the Visla watermark from their videos to use their own branding and maintain a professional look. Free plan videos will carry the Visla watermark.

Frequently Asked Questions

What is video branding?
Video branding means adding visual and audio elements that represent your brand to your videos. This includes your logo, color scheme, fonts, tone of voice, and even music style. It helps viewers recognize your content instantly. Over time, consistent branding builds familiarity and trust.
What is a branded video?
A branded video is any piece of video content that prominently uses your brand’s identity. It could be a marketing ad, tutorial, or internal message that features your logo, brand colors, and consistent style. Branded videos make your content look professional and unified. They also help reinforce your brand image across different platforms.
What is Visla Video Branding?
Visla Video Branding is a set of tools to help you customize the look and feel of your videos. You can upload logos, set color palettes, add brand fonts, apply text styles, and store intro/outro videos. These features help you create videos that align perfectly with your brand guidelines. Whether you make one video or one hundred, your content stays consistent.
How do I add branding to a video?
In Visla, you can add branding by uploading your logo, selecting brand colors, choosing fonts, and applying custom styles in your Workspace Settings. These elements can be applied across all projects for consistency. You can also add branded intros, outros, and stickers for a polished finish. Once set up, branding is as simple as toggling the features you want for each video.
What are the benefits of using Visla Video Branding?
Visla Video Branding saves you time by storing all your brand assets in one place. Every video can instantly match your brand identity without re-uploading or restyling elements. Consistent branding improves recognition and strengthens trust with your audience. It also makes your content look polished and professional.
Can I customize my branding options on Visla?
Yes, Visla gives you full control over your brand elements. You can change logos, adjust color palettes, upload new fonts, and tweak text styles anytime. You can also update intros, outros, and stickers as your brand evolves. These options help your videos always reflect your latest look.
Is Visla Branding available for all plans?
Not fully. Free and Pro plans include partial, project-level branding without intro/outro customization, logo overlays, or watermark removal on Free. Business and Enterprise plans include the full brand kit with all customization features. Upgrading unlocks complete control over how your brand appears in every video.

Discover More Features

Visla video collaboration workspace with team comments, shared assets, and workflow management

Workspaces and Teamspaces

AI Video Agent

Scene-based Video Editing

Screen Recording

Video Recording

AI Avatar

Ensure consistent branding across videos with Visla

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