How can you create regular product update videos that people actually watch?

For product managers and engineers who need quick updates, Visla makes it easy to record, edit, and share polished product videos with AI.

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Release notes video creator in Visla showing a product manager turning a long text changelog into a short branded video update

How video could transform your product updates

Regular product updates are essential, but text changelogs often go unread. With Visla, you can turn those updates into clear, branded videos that people want to watch. Record yourself or your screen, then let our AI handle the edits so your updates are concise and professional. In just minutes, you’ll have a polished “what’s new” video ready to share with your team or customers.

Record screen and webcam in Visla to start a release notes video creator project Create Video button highlighted to start a new project in the release notes video creator Upload or import clips into the release notes video creator Advanced Editing Mode options shown inside Visla AI transcript view summarizing and removing filler for a release notes video Scene‑Based Editor in Visla adding captions and brand graphics for a release notes video

How to create regular product update videos

  • 1. Record your footage>

    Capture your face, your screen, or both using Visla’s recording tools. Everything you record is stored in your Workspace for easy access.

  • 2. Start a new video project>

    Click on "Create Video" to begin. This is where you’ll upload or select the clips you just recorded.

  • 3. Upload or import clips>

    Bring in footage from your Workspace or device. Make sure someone is speaking in the video so our AI can process it properly.

  • 4. Enter advanced editing mode>

    Choose "Advanced Editing Mode" for full access to Visla’s AI features. This mode gives you the power to shape your video quickly.

  • 5. Use AI editing tools>

    Ask Visla to summarize, cut bad takes, remove filler words, and trim silent parts. You can even edit by text, just like editing a document.

  • 6. Refine scene by scene>

    Switch to our Scene-Based Editor for final polish. Rearrange scenes, add captions, or layer in branded graphics for a professional finish.

How you can use regular product update videos in real life

Make updates fast and engaging

Release notes video creator turning a static changelog into an engaging 60-second update video with captions and branded visuals

Scenario: Instead of publishing long changelogs that no one reads, create a 60‑second video update. Product managers and engineers can record once, let AI clean up the rough edges, and instantly share a video that looks polished. This small touch of re-recording will make your updates far more engaging.

AI Step Recorder: Capture new features or product flows step‑by‑step while narrating the update.
Auto Subtitle Generator: Instantly add captions so teams across regions can follow updates without sound.
AI Avatar: Present release notes in a professional, branded avatar style without requiring PMs to appear on camera.
Scene-Based Editor: Break updates into short, digestible segments (e.g., “UI changes,” “Bug fixes,” “New integrations”).
AI Summary: Generate a concise text recap of the update to paste into Slack, Jira, or customer emails.
PDF to Video: Convert static changelog documents into quick, watchable update videos.

Why you’re going to love Visla

Record anything

Record screen, webcam, or both in Visla to create release notes video creator updates with clear feature walkthroughs

Capture your screen, webcam, or both with Visla’s built-in recording tools. Use our teleprompter or segment your recording into easy takes. You’ll never waste time starting over.

Easy video creation

Visla AI assembles polished drafts for a release notes video creator—auto subtitles, filler removal, b‑roll, and scene editing

Our AI handles the heavy lifting: summarizing, cutting filler, and generating subtitles. You can focus on the message while Visla polishes the delivery. Editing by text makes the process as easy as writing an email.

Better team collaboration

Collaborate in Visla Workspaces to co‑edit, comment, and approve release notes video creator updates across product and engineering

Visla Workspaces keep your assets, edits, and feedback in one place. Share updates with teammates, gather comments on specific moments, and approve final versions quickly. Collaboration has never been this smooth.

Beyond a product update video creator

Do it all with Visla — release notes video creator platform showing AI editing, collaboration, and sharing tools on a laptop

Do it all with Visla

Visla is more than just a product update tool. It’s your all-in-one video platform for recording, creating, editing, and sharing. Once you’ve nailed your updates, try using Visla to create:

  • Training videos

  • Onboarding guides

  • Marketing explainers

  • Tutorial videos

  • Customer support videos

Frequently Asked Questions

Ready to make updates people actually watch?

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